ABSOLUTELY RIDICULOUS

Founded in 2021 by former athlete and award-winning artist “X,” Nashville-based Absolutely Ridiculous Innovation for Athletes (ARiA) is a creative endeavor that reimagines sporting goods as functional art, collaborating with influential brands and individuals on innovative designs that break the mold of traditional sporting goods by blending elements of art, fashion, luxury, music, pop culture and sports.

The inaugural Absolutely Ridiculous concept was a baseball glove designed to look like a melting ice cream cone, which sold out online in mere seconds. The Absolutely Ridiculous product line has since grown to include an array of unique, game-ready baseball and softball gloves – all meticulously crafted using professional grade Kip leather – as well as sliding mitts, headwear and leather care products, with new concepts released through a “sneaker culture” drop model that creates both a buzz and demand nearly unmatched in the industry.

The novelty, creativity, quality and emphasis on self-expression that are at the heart of the Absolutely Ridiculous brand resonates with everyone from current and former athletes to collectors to art and fashion enthusiasts, and have helped quickly elevate the company’s profile at some of the highest levels of the sports world. Miami Marlins All-Star Jazz Chisholm Jr. – one of the first big leaguers to use an Absolutely Ridiculous glove – is a partner in the company and also serves as its Director of Culture, and Absolutely Ridiculous became one of the youngest brands ever to be featured in “MLB The Show” with the inclusion of several of its gloves and other items in the 2023 edition of the popular video game. 

While continuing to expand its baseball and softball offerings, Absolutely Ridiculous is also widening its focus with the development of new concepts that will bring its groundbreaking, one-of-a-kind designs for basketball, golf and numerous other sports. Learn more and stay up to date on product launches and other news at AbsolutelyRidiculous.com.

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